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Resources

Guides and Tools for Clearer Storytelling.

Frameworks, worksheets, and a diagnostic built from real advisory work. Free to use.

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Free · No signup

The Narrative Capital Index

An operational intelligence assessment for founders. Eighteen questions, six dimensions, one score. No download required.

Guides & Worksheets

Free for subscribers.

Subscribe once to Adam's Substack and unlock all four guides below. New essays land in your inbox, with no algorithm deciding whether you see them.

Guide

The Field Guide to Pitching

Structure, story, and the discipline to not wing it: the four deck types, the eight-beat anatomy, and how to customize a pitch by audience.

PDF · 9 pages
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Worksheet

The Elevator Pitch Builder

The four-sentence version you need before anyone will give you sixty seconds, let alone ten minutes.

Fillable PDF · 3 pages
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Worksheet

The One-Minute Pitch Builder

The fuller version you need the moment you actually get those sixty seconds: market context, differentiation, traction, and an ask built for who's listening.

Fillable PDF · 4 pages
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Guide

The 10 Pillars of a Powerful Presentation

A field guide to presenting with tough love, built from real rooms, real failures, and real reps.

PDF · 10 pages
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A note on the worksheets

Filling in the blanks gets you a first draft. It doesn't tell you whether the story is working. That takes an outside read, and it's the work MessageHQ does.

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